Why One-Pagers Are a Nonprofit Marketing Superhero (And How to Use Them)


What are one-pagers and how can they help your nonprofit communicate more effectively with supporters?

One-pagers are concise marketing tools that help nonprofits share key information quickly and clearly — whether you want to highlight your programs, recruit volunteers, summarize impact, or introduce your organization to new supporters. In this post, you’ll learn what a one-pager is, why it works so well for mission-driven organizations, and the essential elements that make it a powerful addition to your nonprofit’s communication strategy.

 

One-Pagers to the Marketing Rescue!

These handy tools tackle all sorts of marketing challenges:

💡 Spruce up lackluster materials: Turn an underperforming piece into a captivating one-pager. Its sleek design grabs attention and keeps readers engaged.

💥 Pro results without the sweat: Canva got you stuck? Let a professional designer craft a stunning, brand-aligned one-pager to wow your audience.

🚀 Finally tackle that back-burner project: One-pagers' streamlined format makes them an easy, efficient option for overdue marketing projects.

And can be used to:

  • Share program/service info

  • Provide an overview of your organization

  • Recruit members or volunteers

  • Summarize lengthy reports

  • Showcase annual impact

Best part? They're a breeze to share, both online and in print.

 

Designing a Winning One-Pager

Leave it to me! Your professionally designed one-pager will include:

  • Concise, engaging content

  • Visual aids for complex info

  • Strong branding

  • Eye-catching photos

  • Clear calls-to-action

Ready to harness a one-pager’s marketing superpowers? Add this effective tool to your marketing mix and give your promotional materials a boost, showing off just how awesome your organization is! Find all the details here and contact me today.


FAQs

  • A one-pager is a modern, streamlined communication tool that presents essential information about your nonprofit on a single page — making it easy for readers to grasp your mission, services, or impact quickly. They’re especially useful when audiences are overwhelmed with information or short on time.

  • One-pagers can replace underperforming materials, help you finally complete overdue marketing projects, and make your communications more engaging and accessible — whether online or in print.

  • Use one-pagers to share information about programs and services, provide an overview of your organization, recruit volunteers or members, summarize detailed reports, or showcase annual impact in an easy-to-read layout.

  • An effective one-pager includes concise, engaging content, helpful visuals to explain complex information, strong branding, eye-catching photos, and clear calls-to-action that guide readers to take the next step.

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Impact Report vs. Annual Report: A Quick Guide for Nonprofits

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